Search Engine Optimization is an extremely dynamic field that continues to evolve more and more rapidly day by day. Some of the SEO ranking factors that matter in 2019 are listed below:-

SEO factors that matter in 2019

1.    Accessible and secure website
2.    Page speed which includes mobile page speed
3.    Mobile-friendliness
4.    Authority, URL and domain age
5.    Optimized content
6.    Technical SEO
7.    Experienced user
8.    Links
9.    Social signals
10. Real business information
11. Content Quality
12. Voice Search
13. Rich Snippets
14. Mobile First
15. Schema Code
1. Accessible and secure website
The SEO factors are based on the right type of URL. The webpage such as Google must be able to visit URL and access the page content to understand about the page.
2. Page speed which includes mobile page speed
Page speed is the most rated SEO ranking factor. The webpages are in a competition to improve users’ experience of the web and fast loading webpages will definitely do that.
Google announced a search engine algorithm update focussed on mobile page speed that started affecting sites from July 2018.
3. Mobile-friendliness
Mobile-friendliness is another major factor in SEO ranking. Most of the people use mobile phones over desktops to access the web and that’s one of the reason there’ve been changes in rank search results.
4. Authority, URL and domain age
If the website has already been established, there is no need for an exact match domain for the business; focus on the URL which reflects the business and optimize it. It is the usual combination of great content and off-page SEO signals like social shares and inbound links.
5. Optimized content
The search algorithm of the web page relies on keywords. These are the words and phrases searchers use when they are looking for information. They are also the words and phrases that describe the topics the site is about. Ideally, those keywords will match up.
6. Technical SEO
     Use keyword phrases in page titles.
     Use header tags to show content hierarchy.
     Where it’s appropriate, use schema markup to tell the web page about the content used.
7. Experienced user
Nowadays, the web pages are using artificial intelligence to better rank the other web pages and it’s called a rank brain.
8. Links
The web is built on links, so links are crucial SEO ranking signal. There are three kinds of links-
     Inbound links
     Outbound links
     Internal links
Web pages like google use inbound links as one its way to help how relevant the content is.
9. Social signals
When people share their contents on the social network, it’s a sign that it’s valuable.
10. Real business information
The presence or absence of business information is one of the most crucial local SEO ranking factors
11. Content Quality:-
Top ranking content refers to in-depth content that spans a broad spectrum of its respective subject. In 2019, it can be stated that content that is optimized for keywords still endures valuable SEO power. Content provided for the website or blog should have valuable information. Top-quality content in pages or websites, increases time on pages, lower bounce scale and provide helpful content for the user.
Bonus Tip:
Use keywords for your content to target the huge traffic.

12. Voice Search:-
According to Google, 72 per cent of people who own a voice-activated speaker say that their devices are often used as a part of their daily routine.
It's evident that since the extension of AI assistants or google assistants like Siri, Alexa, Cortona is increasing with every passing day, therefore optimizing for the way people speak can feel like going to your first yoga class.

13. Rich Snippets:-
Rich snippets mean the process to markup your text and data for better visibility in Google Search results. It could mean photos or ratings on your result.
Rich snippets can inflate your click-through rate and lower your bounce rate because it gives users more of the preview of your content before they click on it.

14. Mobile-first:-
Earlier, web designers built desktop versions first, then the mobile version. Today, with mobile usage exceeding desktop, websites should prioritize mobile versions to provide a better user experience.

15. Schema code:-
SEO is going local in a big way, so if you're wondering how to rank higher on google then this is a significant factor, especially for small business SEO. Schema markup code helps search engines get a better understanding of specific texts such as addresses, phone number, recipes, reviews and more.

Especially for a local business, performing a site-wide schema code can be highly beneficial. For eg, it is important to make sure you tell Google where your business is located by implementing a correct Schema code.
If you are facing issue regarding your website ranking on search engine then you can contact

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